Little Skin Room
A calm, editorial home for a boutique skin studio.
- Business
- Facials & aesthetic treatments
- Location
- Borehamwood, Hertfordshire, United Kingdom
- What I did
- Design, Development, Copywriting, SEO, Hosting
- Website
- Homepage and inner pages
The business
Little Skin Room is a small, practitioner-led skin studio in Borehamwood, Hertfordshire. Sammy, a qualified beauty therapist and licensed aesthetic practitioner with more than ten years in beauty, offers facials, dermaplaning, microneedling, LED light therapy and lip filler.
The goal
Feel personal and premium, explain each treatment clearly, and make booking simple, while prices are confirmed personally on enquiry.
The approach.
- 1
Soft and editorial, not clinical
An elegant serif, a warm blush and cream palette and arch-framed photography make the site feel like a boutique studio rather than a medical clinic.
- 2
A treatment menu
Six treatments are laid out like a menu, each with a photo, a clear description and two actions: view the treatment or enquire.
- 3
Lead with the person
The opening copy introduces Sammy and her approach, and her credentials sit right under the first buttons, because clients are choosing who they trust with their skin.
- 4
Booking is never more than a tap away
'Book an Appointment' stays in the header on every page, so the next step is always visible.
What's on the site.
- Treatment menu with six treatments
- View and Enquire actions on every treatment
- Book an Appointment button in the header
- Credentials under the first call to action
- Treatments menu, gallery, reviews and about pages
- Written for clients, in a calm, personal voice
The mobile site, where most of their customers find them.
The full homepage.
Scroll inside the window
Want a site like this?
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